Creating a UX Website Design For eCommerce

Estimate time for UX website design eCommerce – 12 WEEKS.

The basic e-commerce website with your basic pages, basic SEO, and 5 products added with a CMS access with training for you to add additional products is only $3,000. This includes all the features listed below common to all eCommerce websites. We are just limiting the work for installing products. Hosting as quoted is on a shared service for 1 year.

Advanced eCommerce pricing is $3000 to $50,000: the largest variable being how many products you need us to install with keyword-optimized descriptive content and what type of hosting is required to keep up with your anticipated sales demand.
SEE Hosting Options

The initial layout can be completed in less than 4 weeks. What takes time is product research, writing content for products, and compiling all the detailed research for a UX user experience design. Creating website design e-commerce is the most time-consuming project there is.

Custom Design eCommerce

We offer two options. The first is a custom design completely from our designers’ heads based on the information you provide us. That might come from showing us a few websites you like and telling us what aspects you like of each. We then take and combine them to create your unique one-of-a-kind custom design.

Customized Premade Website Design

The second option is what we call the customized cookie cutter. You can now buy premade websites and change the graphics, words, and add products to make them yours. Here are 3 examples we can provide from our own inventory.
SEE MORE BELOW

As a web designers, we do not target what our clients want, we target what the end-user wants and in the end, that is what all of our clients want. By targeting the end-user experience you get higher conversion rates, everyone wants high conversion rates.

Payment Processing

Our shopping cart platform is WooCommerce. We can help you set up integration with any payment processor. Since you will be managing the business all banking accounts need to be in your name, and only you can do that. Once you have an account with a payment processor either give us access or supply us with the information needed for integration with WooCommerce. Just to name a few, there are hundreds not counting many banking institutions that have their own. Each one requires a different protocol for integration but for us the process is simple.

• PayPal
• Due
• Stripe
• Flagship Merchant Services

eCommerce Design Package

The basic package would include a fully responsive website design with everything you need to start selling online. We can provide you with a CMS interface so you can add and modify products or we can provide a service package and do it for you.

There are some basics that are the same for any size or type of website you are designing. We always start with SEO keyword research and competitor analysis. We already have one of the fastest platforms found on the internet in 2022.

UX eCommerce Website Design

• Mobile responsive design – fast load time tested for under 2 seconds.
• The web design and content we will do for you with your input.
• Visually appealing graphics to enhance sales
• UX Design Shopping Cart
• Researched keywords and phrases related to your business
• User experience study of products or services
• Custom logo design includes as many reasonable revisions as necessary.
• Secure fast responsive hosting
• Personalized email account per your website address – up to 10
• Contact form and/or questionnaire
• SSL/HTTPS
• Submit completed website to Google, Bing, Yahoo
• Advanced SEO optional:
  advertising online/offline
  link building
  influencer promotions
  social posting accounts
  news releases

The estimated time to complete the design is 2 to 4 weeks for the initial layout design.

All of our websites are ADA (American Disabilities Act) Compliant.
https://beta.ada.gov/web-guidance/

https://www.w3.org/WAI/standards-guidelines/wcag/glance/

What We Need From You

• Do you have an e-commerce shopping cart? We highly recommend WooCommerce
• Do you have a payment processor?
• What are your expectations, goals, and outcome of having a website?
• Who do you see as your target audience?
• What makes your product or service unique?
• Do you have photos of your own product or service?
• Do you anticipate any unusual requirements?
• Do you have social media accounts?
• Who are your competitors you know of?
• What layout design are you looking for?
• Will you need a domain registered?
• Will you need Hosting for the website?
• What is your expected volume?
• Will you be running ad campaigns?
• Do you need a logo designed for your business and website?
• Do you want us to provide advanced SEO and marketing?
• What is your deadline require

How To UX eCommerce

Creating a website is no longer about just having the best and most professional-looking design out there on the market. You can get customers in the door but if you do not make them feel comfortable they will just go to another website.

Even if that site charges more, most of the time a customer prefers to feel welcome with an easy user interface over saving a few cents on the dollar. You need to give each client the feeling they are special even when they are one of the thousands of shoppers you get to your website.

UX Web Design

Using the “User Experience” UX web design strategy we start with research into market trends for the products our clients are selling. We take surveys and use social website discussions to find out what the end-users think could make our client’s products more appealing to them. For our higher-end projects, we integrate technology to keep the user interested, AI helpers, and live helpers with instant feedback to the shopper. UX web design is all about targeting what the end-user / the shopper needs whether it is just information or a discussion on how to improve the products.

Website Design eCommerce Pricing by Quote

This is a detailed list of what our high-end Website Design E-Commerce package includes. Each client’s needs are different so send us a description of what your project will require and we will get you a quote back within 48 hours and an estimate of the time it will take us to implement the site.

FORM or send an email glenn@glennwebsitedesign.com

• The purpose is to get business
• The project will include Marketing and SEO ongoing.
• Analytics Reports are provided weekly

What eCommerce Platform To Use

There are many eCommerce platform options to build upon. Many of them offer people free websites that later end up being more complicated and time-consuming than the client expected or not what they needed. It sounds easy, free website, just add your products or services. But there is a lot more involved than writing a few words and plugging in a few pictures to create a successful eCommerce website.

We use the WooCommerce eCommerce platform because we can offer our clients the lowest rates and the best options. But for the beginner that can be difficult. Because not only do you need to learn the eCommerce platform in WooCommerce you also have to know the ends and outs of WordPress.

How you choose the right platform is easy if you have a professional team like Glenn Website Design working for you. We do all the work for you. Each eCommerce platform is best-suited for different types of businesses:

WooCommerce eCommerce Platform – Open Source

This is the best choice if you are experienced with WordPress and have the time and skills to set up a shop. The reason being it is not owned by one company. WordPress combined with Woocomerce is developed as an open-source platform. Meaning the development is not by one individual company but instead, thousands of developers around the world improve it daily. It is an excellent choice for selling products, services, or any sort of business transaction you need.

Since it is open-source It is one of the least expensive. It is also the best platform for options if you have a professional developer like Glenn Website Design to set it up for you. Using WooCommerce we can pass the savings on to you. WooCommerce is less recognized by the general public because it is less promoted commercially as a selling platform.

WooCoomerce Costs

With WooComerce it is not entirely free. You will need the following even if you do all the work yourself. If you hire a developer like Glenn Website design the price is even more.

• eCommerce shared hosting up to 3000 visitors per day – $150 per year
• Domain name registration – $15 per year
• Developer initial setup – $1,500 to $50,000
  This price is based on a full package deal including marketing and initial campaigns needed to get an eCommerce started in the right direction.

If you are creating a solid business startup this is the best option. Hire a skilled design group that knows web design and eCommerce. It is best for your business image and brand in the long run.

Commercially Supported eCommerce Platform

These remaining platforms are commercially owned and each has its own protocols. They are targeted at selling even giving away e-commerce shops to the average Joe or Jane who has little or no skill at web design. They offer free websites and inform their clients very little in advance of the ins and outs of actually doing business on the internet. Their goal is to sell you pieces of what you need a little at a time.

I highly recommend you never use any of them because it is hard to reverse the decision later after you learn more about doing business on the internet. There are hundreds of reasons you should not that I cannot go into here. It took me 20 years to know what I know about doing business on the web.

Development Choice

All that being said if you are our client we have the skills to develop your eCommerce business presence anywhere you like, these included. We live by the motto “The customer is always right” until we can convince you otherwise.

This is a list of partner platforms we can use if you already started one and need help.

THE PRICES SHOWN DO NOT INCLUDE OUR SERVICES

• Shopify: complete commerce platform that lets you start, grow, and manage a business
  $29 to $299 per month
  
• Wix: online business with a custom storefront, catalog, and order management
  eCommerce plans $17 to $35 per month
  
• BigCommerce: eCommerce builder, providing large scalability for online stores
  $29 to $299 per month
  
• Adobe Commerce: suited for shops with tech experience, resources, and developers
  Adobe Commerce pricing starts at $1988.00 per month
  
• PrestaShop: e-commerce solution with all the features you need to create an online store
  Free, but it has limited functionality compared to WooCommerce
  
• Squarespace: Designed for ease with a drag and drop functionality
  eCommerce $27 to $49 per month
  
• BigCartel: is ok if you only have a few products. “Easy online stores for artists & makers”
  Free to $20

SUMMARY

It is best not to start out on your own if you have little or no skills in doing business on the internet. What you do for FREE could harm your business and brand image for years to come. Find the right web design firm with years of experience like Glenn Website Design to help you get started in the right direction from the start.

Browse The Daily Blog for more information about web design and eCommerce.

SEO Built Into Design

SEO is one of the most important parts of building any website. You want your business to be found with organic search results. This saves you money on having to do advertising.

Click here to read my article on an example of how to implement a complete SEO Strategy

• Page load time is a key element in SEO
• Study competitors doing similar business
• Look at keywords competitors or using
• Make a shortlist of your prime keywords
• Extend the list to find words that are less competitive with high traffic.
• Make a list of long-tail keyword phrases to be included in our content marketing strategy

Register Domain Name With Keywords or Branding?

If you have a unique product and already have a brand name for it then you should own the dot com website that matches. If not then you might want to consider targeting keywords in the domain you register. That will help your target audience identify you quickly without branding and it also helps in part with SEO.

• Branding is the best option. It might cost you more at the beginning to be recognized for the product or service but in the long run, you want to be special. Create a unique name that you can incorporate into your company image easily.
• Use the keywords to find a domain name. Google search engine no longer gives much priority to using your keyword in your domain name as it used to. The advantage to using a keyword if you can find one would be recognition. But it will be very competitive to be recognized as a brand.
• Keep the domain name as short as possible; it should be easy for people to remember how to find you.

eCommerce Website Structure

The next step in SEO is building your optimization into the structure of your website within every component. Targeted keywords should be used in your page names and graphic files. Then carry this into the actual content using keywords related to the content page titles, paragraph headers, and sentences. BUT do not overuse any one word as you might get penalized for that. Use complete sentences as someone might use when searching for you using Voice Search.

• Begin developing the website design eCommerce site – preferred platform WordPress
• Use keyword list for page address names and content titles
• Develop your content around the keyword list.
• Make sure to include the keywords in graphic alt tags
• Match Meta tags, page title, and description to the viewable content.
• Create pages for all products
• Create pages optimized for each product descriptions
• Create an interactive locator map
• Automated account registration

Create Social Accounts

It is important to claim social accounts using your business name or brand. This is where you will develop links and a social following to support your business reputation through natural testimonials.

• Set up a Twitter account for matching domain name
• Set up a Facebook page for matching domain name
• Set up a LinkedIn business profile
• Submit linked photos to Pinterest of products
• Create and submit a linked video of products to YouTube

Read my article on “How to Use Social Media”

Get Listed With Google, Yahoo, and Bing

Getting listed with the major search engines is easy. getting first-page results is what we have been talking about that requires SEO and marketing.

• Submit sitemaps
• Setup business listings
• Submit web pages to be crawled
• Add site to Google Analytics
• Add site to Bing analytics
• Add site to Google search console

eCommerce Marketing Services Available

As much as we would like no amount of SEO is going to get you instant leads and business. The only way to do that is to pay for an advertising campaign. We can help you with a professional campaign based on your budget and requirements.

Ongoing SEO Required

Building the website and built-in on-page SEO is just the first step. To remain competitive you must keep up to date with the latest technology. You have to keep your users informed. Google recognizes content. But lining interactivity between other websites and social accounts has to be built up over time.

• Update product pages often to reflect recent information
• Add additional content pages related to products
• Set up a blog of DIY related products to be updated 2 times per week
• Make matching posts to social accounts
• Post a new YouTube video weekly
• Look for alternative social and free listings to list the website
• Building local citations: Listing in all major directories that people actually use like Yellow Pages, Yelp. (No inferior spam/inferior directories will be used)
• Monitor the website on Google and Bing analytics for what is working and optimize utilizing keywords and adding content for what is working.
• Research competitors find who is linking to them and see if we can get those links too.
• Budget a pay-per-click campaign on Google AdWords.

Glenn Website Design is experienced in full-service support. We can provide all of the services mentioned above. Contact us for a complete evaluation of your needs and planning.

More eCommerce Premade Example Websites

All of these can be fully customized for your online store.