The Space Age Has Arrived
We are hostages of the new millennial generation now developing new aspects of the internet. Technology changes rapidly, and so does web design. Certain elements that were once modern and innovative may have become obsolete in recent times and therefore rejected by some users in what we see for web design trends 2022. Take a moment to think about the sites you’ve seen over the past months, and analyze which ones have caught your attention. Meanwhile, we will share the latest trends in web design, which you can find in the entry below.
Speed – Fast Load Times
Not a new trend but it has now gained ground as an important part of SEO. One of the most important web design standards is fast loading times for the mobile world. Instant page loading is a priority for high ranking and good conversions. If a page takes longer than three seconds to load, users will most likely abandon the page and move to other sites, so it makes sense to take this trend as your standard measure of a good user experience. Go to GTMetrix for your own speed test or use Google Page Speed Insights.
Unique, Bizarre, and sometimes Humor
Some of the most recent developments in website design have left the drab old world of professionalism and ventured into a new realm. A lot of this is because we now have a new generation of web designers out there. We are seeing creations from the millennials who grew up with gaming activities as part of their everyday lives. Many were never taught the rigorous rules of business survival. I see much of where the internet heading as temporary. Nothing can replace a professional presentation, even if it is sometimes on the boring side.
Dark mode
The “dark mode” theme is gaining great popularity and is now a growing trend in web design. Adopting a dark design makes the site elements more visible and comes to the fore. It is easier to set a bright color for the CTA button, which will be easier for the user to notice, and the design color itself will become more elegant.
Voice-activated Interface and Voice Search
The way we access information has changed over the past few years – instead of writing, we ask more and more questions. This means that web design is adapting to the proliferation of voice-activated chatbots or virtual assistants. This type of functionality is not yet available on most websites, but this trend is more and more common and we can expect more and more of them to implement voice search as a traditional search option in the future.
Custom scroll options
Typical scrolling is vertical, but it is noticeable that more and more websites are using different scrolling techniques to provide users with a new and unique experience. Scrolling horizontally attracts the attention of recipients and engages them, but at the same time maintains functionality and comfort of use. In 2022, we are seeing much more designs using custom forms of scrolling. My favorite is actions that are only activated on scroll.
Abstract Shapes and Art
I think of this as more a fad than a trend. It is being used a lot but it does not reflect a professional image. I see it if anything for the future remaining in the blog world and used for niche-type product websites. The use of abstract shapes and graphics adds an intriguing element to your website designs, but you lose professionalism. Geometric shapes combined with a minimalist look give a completely new combination, and the use of gradients and complex compositions makes the sites more lively and dynamic. It is something, for now, that definitely catches your attention.
One Page and Infinite Scroll
Though not unique to 2022 they are being used a lot more. With the proliferation of website builders and cheap hosting, according to some estimates, approximately 175 new websites are created every minute! So around 250,000 new websites per day. Much of these are nothing more than a blog, are someone just wants to write on the wall and say I was here! As this increase in creativity excels so does the variety.
Oversized Text and Graphics
Websites are now following the trend of mobile-first with less content and more image visualizations with huge text displays. Some websites say very little with words and are about more as an artistic expression they attempt to convey a message. The old saying that a picture is worth a thousand words could never be truer in the trending designs I see. The only problem with that is how do search engines know what you have. Yes with alt text and other SEO methods you can covey some of it. But I still rely on my old methods of typing up the content.
Data visualization
Providing data in an engaging and understandable way can be a difficult task, but it is worth taking up this challenge because proper data visualization engages recipients. Infographics videos and charts are the most common forms of showing a variety of data and are great for this purpose. For most users, being visually presented with data is easier to remember and has a greater impact on them. This measure was key to communicating information about the pandemic, so this year this trend will certainly continue.
Finally, it is worth mentioning that the above-mentioned latest trends should not obscure the standards that are still in force when creating websites. Well-written content, structure, and SEO are still key to success.